David Koch and Alexandra Cains New Book

Diane Costa, Marketing Director of Marketing Mechanics was recently contacted to provide professional advice and editorial in David Koch's new book - Strap on the parachute. The new book just released is about starting and charging a new business in good times and bad. The book is the first in a series of David Koch's Business Builders TV show.
Diane provided editorial and advice on helping a business suceeed in a down turning economy and also provides some terrific marketing advice.
Keep your eye out for it at all good book stores!
Labels: Alexandra Cain, David Koch, Diane Costa, direct marketing, Marketing Mechanics, Strap on the parachute

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